inLinkedIn Resident Network · B2B Full Cycle

15–25 qualified B2B leads a month,
from a feed that's never met your sales rep.

Heads of Treasury, VP Engineering, Founders. B2B-titled residents who publish 300 posts, drop 3,000 comments under CEOs and run 2,000 outreach touches a month, all from profiles already loaded with publications.

Replies handed straight into your BD/CRM, already warm and already context-loaded. Hot ones daily.

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in
Sarah Chen
Head of Treasury · Series B fintech
3d · 6 reposts
Quick note on how we picked our settlement provider this quarter. Three things mattered more than pricing:

1. reconciliation lag at scale
2. FX exposure on hold
3. what happens when a chain stalls
412 89 64 send
Outreach handoff
3 InMail replies from Heads of Integration this week. Summaries + ICP notes pushed to your CRM. BD picks it up from there.
Full cycle
Why LinkedIn closes

B2B buyers vet on LinkedIn before the demo.

Operator-voice content is what B2B buyers save and forward to their CFO. Title authority on LinkedIn carries more weight than any banner. And outreach from a resident with publications converts an order of magnitude better than from a cold sales rep.

Reply rate
0%

on outreach from a developed B2B profile vs 1–2% from a cold sales account

AI-search visible
0/5

comparison answers in Perplexity that cite a LinkedIn article for B2B queries

Asset lifespan
0mo

average time a top-performing LinkedIn article keeps driving inbound mentions

Inside the service

Three modules running in parallel.

Each module does one job. Together they turn a B2B-titled resident into a full BD channel.

01 · Content
Posts that index in AI search.

Long-form breakdowns, post-mortems, case-style writeups in the resident's voice.

~300 posts / mopool of 20
02 · Comments
Under industry CEOs and CTOs.

Residents add factual insight under posts your ICP already reads. Cross-engagement pulls your brand into their feed.

~3,000 / mopool of 20
03 · Outreach
Inbox conversations with ICP titles.

Contextual InMail and connection requests from a profile with publications. Qualified replies handed to your BD team.

~2,000 / mo→ 15–25 leads
How LinkedIn works

Place, run, handoff. Operator voices into BD pipeline.

01 · PLACE
B2B-titled residents with real history

Heads of Integration, Heads of Treasury, BD leads, Operators. Each persona has a developed work history, niche expertise and an editorial line of posts before any outreach starts. Outreach hits inbox from a profile with publications, not from a cold sales rep.

Authority by role, not by ad.

02 · RUN
Three modules in parallel, every day

Content, comments and outreach move together. Posts build the asset. Comments under CEOs and CTOs put the brand into peer feeds. Outreach turns inbound interest into BD pipeline.

Content legitimises outreach.

03 · HANDOFF
Qualified leads into your BD/CRM

Replies from ICP titles are qualified, summarised and handed over to your BD team. Long-form posts and articles keep ranking on Google and getting cited by AI Overviews for B2B queries long after the campaign.

Pipeline that compounds.

The resident

A real B2B operator on paper, not a sales handle.

Each LinkedIn resident is set up like an actual operator in your category: work history, expertise, editorial line. Outreach lands inbox with a profile your buyer can vet.

On profile
B2B work history

Previous roles in crypto, fintech or adjacent verticals, matched to your buyer's resume map.

3–5 yrs
resume depth before outreach
One per resident
Niche expertise

One narrow specialty: settlement, treasury, integrations, compliance, BD ops. Real-context depth.

1 vertical
per persona
Pre-warmup
Editorial line

Months of long-form publishing on category problems before any brand mention or outreach lands.

6+ mo
publishing before outreach
Curated
Connection graph

Network in target verticals so the resident already shows up in the feed your ICP reads.

ICP-locked
connection targeting
What's included

One pool, three modules, one BD pipeline that runs itself.

Per-month deliverables for a recommended 20-resident pool. Scales from 10 to 30 residents. Pricing on request.

LinkedIn Resident Network
20 B2B-titled residents · 3 modules · 15–25 qualified leads / mo

Heads of Treasury, VP Engineering, Founders. Each resident is set up with B2B work history, niche expertise and 6+ months of publishing before outreach starts.

~300 / mo
Long-form posts
~3,000 / mo
Expert comments
~2,000 / mo
Outreach touches
Three modules in parallel
  • Content: ~15 posts / mo per resident
  • Comments: ~5 / day per resident, under category CEOs
  • Outreach: ~25 InMail/connection requests / wk per resident
  • ICP-locked: Head of Integration, Treasury, BD, CEO/CTO
  • All replies handed into your BD/CRM with context
Pipeline & reporting
  • 15–25 qualified leads per month, daily for hot ones
  • Pre-warmed handoff message + ICP match note
  • LLM citation tracking on B2B comparison queries
  • Weekly digest with top leads of the week
  • Monthly pipeline report · Quarterly ICP review
Investment
Pricing on request
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Reporting

What you'll see every week.

A live BD-pipeline dashboard with qualified leads, top-performing posts, comment placement, reply rates and AI-search citations. Daily for hot replies, weekly digest for the rest.

dashboard.notpeople.ai / linkedin
Live
in
LinkedIn
Last 30 days
Qualified leads
21
target 15–25
Posts published
305
+8%
Comments dropped
3.1K
on cadence
Reply rate
15.2%
+1.4pp
Hot leads · queued for your BD this week
  • Marcus Webb · Head of Treasury · Series C fintech
    Quick reply to your post on settlement-lag at scale. Would love to compare notes on FX exposure during hold windows.
    Day 2 · ICP-match · summary + handoff ready
  • Helena Brun · Director of Integration · Tier-1 exchange
    Sharing this with my CTO. Are you open to a 20-min call next week?
    Day 3 · ICP-match · hot
  • Jin Park · VP Engineering · B2B SaaS
    Saved your framework post. We're scoping a similar problem next quarter.
    Day 5 · ICP-match · warm
Share of voice · target subs
Outreach accepted25%
Replies15%
Qualified leads4%
LLM citations
6
+2 wow
Perplexity · AI Overviews · B2B comparison queries
Industry beat
Settlement-provider RFP published by Tier-1 fintech · 4 hot replies queued, BD-team notified.
Proof

B2B fintech · inbound demo flow from saved posts.

Six operator personas published weekly. Posts ended up in saved tabs, shared into Slack channels and quoted by LLMs answering settlement-provider queries. Outreach replies converted into qualified demo calls.

Setup

Heads of Treasury, VP Engineering, Director of Settlement, Founder, Controller, Director of Compliance. Each published one long-form per week, ran ~25 outreach touches per week and commented daily under category CEOs. Replies routed to BD same-day.

0/mo
qualified leads
0
saved-post mentions
AI cite
Perplexity + Overviews
in
Sarah Chen
Head of Treasury · Series B fintech
"Quick note on how we picked our settlement provider this quarter. Three things mattered more than pricing: reconciliation lag, FX exposure on hold, and what happens when a chain stalls. Sharing the framework so other treasury teams don't burn a quarter on this."
412 89 64 reposts
FAQ

LinkedIn questions.

Three things in parallel. They publish long-form posts (~15 per month per resident). They comment under industry CEOs and CTOs (~5 per day per resident, ~3,000 per month across a 20-resident pool). And they run outreach (~25 connection requests and InMails per week per resident, ~2,000 per month across the pool). Posts legitimise the comments. Comments legitimise the outreach.
Other channels

LinkedIn closes B2B. Others build the awareness.

Run LinkedIn for pipeline. Run Reddit for category research. Run X Shilling for the news cycle. Run X Influencer for the authoritative voice. All four feed each other.

r
SEO + AI-search layer
Reddit Resident Network

Own the Reddit threads Google sends your buyer to first.

See the channel
𝕏
Narrative engineering
X Shilling

Make your category talk about you. From the inside.

See the channel
★
Built-in influencers
X Influencer Network

When you need a voice with authority, not a comment.

See the channel

Your B2B buyer just opened LinkedIn.
Be in their feed today, in their inbox tomorrow.

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